Veterans and being away from loved ones

Since having appeared on Shark Tank, I’ve had the honor of meeting many of the entrepreneurs who have also been on the show. And while they all have great back stories, one of the entrepreneurs who touched my heart the most was Eli Crane from Bottle Breacher (

Eli served our country as a Navy Seal under the watchful command of American Sniper, Chris Kyle.  He’s a mountain of a man but what strikes you more is his quiet and unassuming love of family and country. This is literally a man who would at any given second give his life to protect all of us from the horrors of war and terrorism.

I know a lot of people don’t realize that these amazingly trained, skilled and powerful men and women all share one thing in common. When they’re on tour, they miss being home. I can’t imagine how hard it has to be for these troops as well as their families. And this is why we started our “A Taste of Home” campaign.

Eli has graced us with his very own words as a guest blogger. In closing, I ask that you take the time to read his words. Any little comfort we can send overseas goes a long way in reassuring these men and women that not only are they not forgotten but that their sacrifices are truly appreciated.

Thank you Eli Crane and all the other veterans and families who have given all of us so much.

Happy Veterans Day!  ~T

Eli Crane of Bottle Breachers

I can tell you first hand, how much it means to be in a foreign, hostile environment, and show up to mail-call and receive a nice note or care package from a friend, family member

As a former Navy SEAL and a military veteran with 13 years of active duty service I can tell you first hand, how much it means to be in a foreign, hostile environment, and show up to mail-call and receive a nice note or care package from a friend, family member, or in some cases someone you have never met. That is why I want to take a moment to highlight Wicked Good Cupcakes as they bring the Taste of Home to our service men and women. For the record, I do not work for Wicked Good Cupcakes, nor have they asked me to promote their business. Tracey at Wicked Good Cupcakes asked me if I would be interested in writing a guest blog in honor of Veterans Day.

For the last couple of years Tracey, Scott, and Dani from Wicked Good Cupcakes have taken the time and care from their extremely busy holiday schedules to organize an event that oversees letter writing and thank you notes to our troops. Taking their product (which happens to be one of the most delicious treats on earth) and sending large quantities of Wicked Good Cupcakes overseas to our troops. These troops are ensuring our freedom here in the United States.

Nobody enjoys being away from their family during the holidays, but I can assure you it is a completely different feeling being in a war-zone, and wondering if you have spent your last Christmas with your family, friends, and loved ones. Therefore, when I see businesses that are not all about the talk, PR, and “We Support the Troops” rhetoric, who actually organize and take action it fires me up and gets me a little emotional. I have attached a picture of myself in my trailer in Fallujah, Iraq in 2010. I clearly made out like a bandit on this night. You can see by the big smile on my face that I was excited, not only to open the care packages and share what was inside; but also to see that my friends, family, and loved ones took the time and resources out of their busy schedules to make sure that my buddies and I felt loved and appreciated.

So this Holiday season, I encourage you to take a moment and think about those men and women overseas that won’t be with their families for Thanksgiving and Christmas, but who are making damn sure you will be present and enjoy yours!

Don’t forget to keep your eyes open and support companies like Wicked Good Cupcakes who are talking less and doing more!